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WBRH

Baton Rouge, Louisiana
Broadcast area	Greater Baton Rouge
Frequency	90.3 MHz
Branding	WBRH 90.3 FM Jazz From the Capital City
Programming
Format	Jazz
Affiliations	National Public Radio
Ownership
Owner	East Baton Rouge Parish Public School System (East Baton Rouge Parish School Board)
Sister stations	KBRH
History
First air date	September 8, 1977 (1977-09-08)
Call sign meaning	Baton Rouge High
Technical information
Licensing authority	FCC
Facility ID	18185
Class	C3
ERP	3,500 watts
HAAT	145.6 meters (478 ft)
Transmitter coordinates	30°26′42.00″N 91°9′33.00″W / 30.4450000°N 91.1591667°W / 30.4450000; -91.1591667
Links
Public license information	Public file LMS
Webcast	Listen Live
Website	www.wbrh.org

WBRH (90.3 FM) is a student-run jazz high school radio station in Baton Rouge, Louisiana. The station, at Baton Rouge Magnet High School, broadcasts with an effective radiated power (ERP) of 21 kW. It is owned by the East Baton Rouge Parish School Board, along with sister station KBRH (1260 AM). WBRH and KBRH are the only high school radio stations in the country operating 24 hours per day year-round.

Station history

WBRH went on the air on September 8, 1977, at 90.1 MHz with 20 watts ERP as a launching pad for future broadcasters. It currently plays jazz for Baton Rouge.

Smooth Jazz format history (1990s-2024)

WBRH was an all-time smooth jazz format in 1990’s, but then they added mainstream jazz for the evening time that originally started at 5PM with rhythm & blues on Saturdays and Classic Jazz on Sundays. In 2019, the station changed the smooth jazz programming brand as “Jazz & More” to help get more listeners since there were people enjoying the traditional jazz and the weekend programming. On January 17, 2022, they moved the mainstream jazz start time from 5PM to 3PM, then they called both the smooth & mainstream jazz programming as “Jazz From the Capital City.” On March 4, 2024, which was during the station’s 2024 spring pledge-drive, they dropped most of the smooth jazz and made it more as a full-time mainstream jazz station.

See also

• List of jazz radio stations in the United States

References

1. "Facility Technical Data for WBRH". Licensing and Management System. Federal Communications Commission.
2. Wirt, John (September 22, 2017). "Tuned in: WBRH-FM celebrates 40 years in Baton Rouge". The Advocate. Baton Rouge, Louisiana. Retrieved July 21, 2020.
3. "WBRH-FM 90.3, Baton Rouge Magnet School High School's Radio Station, Celebrates 40 Years with Fall Jazz-a-Thon Donation Campaign" (Press release). East Baton Rouge Parish School System. October 25, 2016. Retrieved September 2, 2002.

External links

• Classic Jazz & Smooth Jazz, 90.3FM
• Facility details for Facility ID 18185 (WBRH) in the FCC Licensing and Management System
• WBRH in Nielsen Audio's FM station database

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• Radio stations in Louisiana
• High school radio stations in the United States
• Radio stations established in 1977
• Jazz radio stations in the United States
• NPR member stations
• Jazz in Louisiana
• 1977 establishments in Louisiana
• Mass media in Baton Rouge, Louisiana
• Education in Baton Rouge, Louisiana
• Louisiana radio station stubs