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Waterbomb is an annual summer music festival organized by Volume Unit Entertainment. It was first launched in 2015 in Seoul, South Korea, and has since expanded to other cities and countries. The festival features a mix of music, dance, and art performances on multiple stages, showcasing both national and international artists with a focus on K-pop, hip-hop, and EDM.
In addition to the performances, there are photo booths, food vendors, and retail store stalls set up during the festival. As the name suggests, the festival also includes various water-based activities such as water cannons, water gun fights, pool parties, zip-lining, bungee jumping, and more. It has been criticized for its high water usage.
The event usually divides its artists into two different teams, each characterized by different colours. The festival-goers are free to choose their team when buying the tickets to the event. This includes a water fight between the two teams and a winner is announced at the end of the festival.