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XHMQM-FM

Mérida, Yucatán Mexico
Frequency	90.9 MHz
Branding	La Ke Buena
Programming
Format	Regional Mexican
Affiliations	Radiópolis
Ownership
Owner	Cadena RASA (Radio Mayab, S.A.)
Sister stations	XHMH-FM, XHUL-FM, XHPYM-FM
History
First air date	December 18, 1941 (concession)
Former frequencies	1240 kHz (1941–1990s); 810 kHz (1990s–2010)
Technical information
ERP	25 kW
Transmitter coordinates	21°02′55″N 89°37′58″W / 21.04861°N 89.63278°W / 21.04861; -89.63278
Links
Webcast	Listen live
Website	cadenarasa.com

XHMQM-FM is a radio station on 90.9 FM in Merida, Yucatán, Mexico. It is owned by Cadena RASA and carries the La Ke Buena Regional Mexican format from Radiópolis.

History

XEMQ-AM 1240 received its concession on December 18, 1941. It was owned by Lázaro Achurra Suárez and sold to Radio Mayab in 1970. XEMQ moved to 810 kHz in the 1990s. The name of the format was known as "Tus Panteras Juveniles" broadcasting pop and rock music. The plural panthers in the branding referred to XEMQ broadcasting on shortwave under the call sign XEQM. In 2005, XEMQ began broadcasting Mayan-language programming under the name Yóol lik'. In 2010, the station returned to a Spanish-language format as Átomo 810.

It migrated to FM after being authorized in 2010, and its call sign changed to XHMQM-FM, with an added M for Mérida. Upon migration, it began airing W Radio news/talk programs. In 2015, the Ke Buena grupera format that had previously used on XHMRI-FM 93.7 moved to XHMQM.

References

1. Instituto Federal de Telecomunicaciones. Infraestructura de Estaciones de Radio FM. Last modified 2018-05-16. Retrieved 2016-05-09. Technical information from the IFT Coverage Viewer.
2. "¿Recuerdan estas estaciones de Radio?" [Remember these radio stations?]. Notirasa (in Spanish). November 12, 2015.

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