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Yukio Ota (太田幸夫, Ota Yukio) is a Japanese graphic designer best known for his work on the ISO Standard exit sign and the pictorial language LoCoS.

Biography

Yukio Ota was born in 1939. He graduated from the Tama Art University in 1962. He went on to develop the pictorial language LoCoS starting in 1964, before starting work at Tokyo Zokei University in 1967. In 1979, he created the "running man" exit sign for a competition held by a Japanese fire safety association, which was eventually adapted as a part of the ISO 7010 standard in 1985 or 1987. He also worked at Tama Art University from 1985, where he became a professor. As of 2020, he serves as a director of the Japan Society for Science of Signs.

Works

• LoCoS (1964)
• Ministry of Economy, Trade and Industry logo (1975)
• ISO Standard exit sign (1979)

References

1. ^ "Invited Speakers: Yukio Ota". Retrieved 28 April 2020.
2. Turner, Julia (8 March 2010). "The Big Red Word vs. the Little Green Man". Slate. Retrieved 28 April 2020.
3. Reichardt, Jasia (2 December 1971). "Art at large". New Scientist.
4. ^ "Yukio Ota". researchmap.jp. Retrieved 28 April 2020.
5. Gaul, Chris (12 August 2019). "Is this language without letters the future of global communication?". Retrieved 28 April 2020.
6. Lazaruk, Susan (8 February 2017). "Red exit sign on the way out, but new 'running man' pictogram is perplexing". Vancouver Sun. Retrieved 28 April 2020.
7. "Japanese by Design". Retrieved 28 April 2020.
8. ^ "Logo of the Ministry of Economy, trade and Industry (METI)". Retrieved 28 April 2020.
9. "Japan Society for Science of Signs" (in Japanese). Retrieved 28 April 2020.

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