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The initial Billboard review from May 7, 1966 commented that "Miss Wilson's warmth, feeling and musical understanding highlight new dimensions of today's pop hits".
John Bush reviewed the album for Allmusic and wrote that though Wilson's voice was "as strong and pliable as ever...Wilson isn't always right for this material, as her attempt to sound exuberant on Stevie Wonder's "Uptight (Everything's Alright)" displays". Bush praised Wilson's performances on "The Shadow of Your Smile," "Call Me," "And I Love Her", "Yesterday," and "Goin' out of My Head". Bush concluded that A Touch of Today "...is a solid album adrift in a period of lesser efforts by great singers".