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List of Gruen episodes

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Australian television program focusing on advertising

Gruen (previously known as The Gruen Transfer) is an Australian television program focusing on advertising, which debuted on the ABC on 28 May 2008. The program is hosted by Wil Anderson and produced by Andrew Denton's production company, Zapruder's Other Films, now part of CJZ. Anderson is accompanied by a panel of advertising industry experts including Russel Howcroft (originally of George Patterson Y&R) and Todd Sampson (previously of Leo Burnett).

Series overview

SeriesTitleEpisodesOriginally aired
First airedLast aired
1The Gruen Transfer1028 May 2008 (2008-05-28)30 July 2008 (2008-07-30)
21018 March 2009 (2009-03-18)20 May 2009 (2009-05-20)
316616 June 2010 (2010-06-16)21 July 2010 (2010-07-21)
Gruen Nation428 July 2010 (2010-07-28)18 August 2010 (2010-08-18)
The Gruen Transfer625 August 2010 (2010-08-25)29 September 2010 (2010-09-29)
4The Gruen Transfer1683 August 2011 (2011-08-03)21 September 2011 (2011-09-21)
Gruen Planet828 September 2011 (2011-09-28)16 November 2011 (2011-11-16)
5Gruen Sweat14425 July 2012 (2012-07-25)15 August 2012 (2012-08-15)
Gruen Planet1022 August 2012 (2012-08-22)24 October 2012 (2012-10-24)
6Gruen Nation12414 August 2013 (2013-08-14)4 September 2013 (2013-09-04)
Gruen Planet811 September 2013 (2013-09-11)30 October 2013 (2013-10-30)
7Gruen109 September 2015 (2015-09-09)11 November 2015 (2015-11-11)
8103 August 2016 (2016-08-03)5 October 2016 (2016-10-05)
91013 September 2017 (2017-09-13)16 October 2017 (2017-10-16)
10102 May 2018 (2018-05-02)4 July 2018 (2018-07-04)
111025 September 2019 (2019-09-25)27 November 2019 (2019-11-27)
121014 October 2020 (2020-10-14)16 December 2020 (2020-12-16)
131013 October 2021 (2021-10-13)15 December 2021 (2021-12-15)
14Gruen Nation10211 May 2022 (2022-05-11)18 May 2022 (2022-05-18)
Gruen87 June 2022 (2022-06-07)27 July 2022 (2022-07-27)
15Gruen921 June 2023 (2023-06-21)16 August 2023 (2023-08-16)
161015 May 2024 (2024-05-15)18 July 2024 (2024-07-18)

Episodes

Series 1 (2008)

No.
overall
No. in
season
Topic(s)The PitchOriginal air dateViewers
11BeerWhale meat28 May 2008 (2008-05-28)1,287,000
22UndiesHolidaying in Baghdad4 June 2008 (2008-06-04)1,273,000
33BanksCelibacy11 June 2008 (2008-06-11)1,121,000
44ChocolateThe Democrat Party18 June 2008 (2008-06-18)1,204,000
55Four-wheel drivesPro-plastic bags25 June 2008 (2008-06-25)1,182,000
66Feminine hygienePro-child labour2 July 2008 (2008-07-02)1,058,000
77Road safetyInvade New Zealand9 July 2008 (2008-07-09)1,302,000
88TelcosPro-Global warming16 July 2008 (2008-07-16)1,314,000
99Skin careBuy Nothing Day23 July 2008 (2008-07-23)1,386,000
1010CannesStop Australian tourism30 July 2008 (2008-07-30)1,456,000

Series 2 (2009)

No.
overall
No. in
season
Topic(s)The PitchOriginal air dateViewers
111AustraliaPro-nuclear power18 March 2009 (2009-03-18)1,120,000
122Oral hygieneHating Don Bradman25 March 2009 (2009-03-25)1,151,000
133Bottled waterSelling ice to Eskimos1 April 2009 (2009-04-01)976,000
144PetrolSynchronised swimming for males8 April 2009 (2009-04-08)1,087,000
155Weight lossDonate to CEOs15 April 2009 (2009-04-15)1,212,000
166Breakfast cerealPlastic surgery for children22 April 2009 (2009-04-22)1,244,000
177TobaccoGive the 2012 Summer Olympics to Australia29 April 2009 (2009-04-29)1,226,000
188"Yourself" (CEOs appearing in their own companies' advertising)Cane toads as pets6 May 2009 (2009-05-06)1,211,000
199MeatFat pride (removed from broadcast edition)13 May 2009 (2009-05-13)1,239,000
2010HamburgersBan public holidays20 May 2009 (2009-05-20)1,312,000

Series 3 (2010)

No.
overall
No. in
season
Topic(s)Original air dateViewers
211Cleaning products16 June 2010 (2010-06-16)1,177,000
222FIFA World Cup23 June 2010 (2010-06-23)1,227,000
233MasterChef Australia30 June 2010 (2010-06-30)1,407,000
244Deodorant7 July 2010 (2010-07-07)1,197,000
2553D television14 July 2010 (2010-07-14)1,341,000
266"Non-drinking"21 July 2010 (2010-07-21)1,280,000
317Milk25 August 2010 (2010-08-25)1,358,000
328Shaving1 September 2010 (2010-09-01)1,391,000
339Religion8 September 2010 (2010-09-08)1,482,000
3410Insurance15 September 2010 (2010-09-15)1,407,000
3511Infomercials22 September 2010 (2010-09-22)1,448,000
3612Airlines29 September 2010 (2010-09-29)1,403,000

Series 4 (2011)

The first eight episodes in 2011 were branded The Gruen Transfer; from the ninth episode, they were titled Gruen Planet.

No.
overall
No. in
season
Topic(s)Original air dateViewers
371Supermarkets3 August 2011 (2011-08-03)1,072,000
382Banks (part 2)10 August 2011 (2011-08-10)1,114,000
393Animal rights, pillows17 August 2011 (2011-08-17)1,120,000
404Condoms24 August 2011 (2011-08-24)1,017,000
415Snack bars31 August 2011 (2011-08-31)1,165,000
426Billboards7 September 2011 (2011-09-07)1,164,000
437Shampoo14 September 2011 (2011-09-14)1,269,000
448Sports betting21 September 2011 (2011-09-21)1,162,000
459Foreign-owned beer brands28 September 2011 (2011-09-28)1,138,000
4610Breast Cancer Awareness Month5 October 2011 (2011-10-05)1,130,000
4711Apple Inc.12 October 2011 (2011-10-12)1,023,000
4812British royal family19 October 2011 (2011-10-19)1,110,000
4913Hungry Jack's26 October 2011 (2011-10-26)1,160,000
5014Qantas2 November 2011 (2011-11-02)1,050,000
5115Kim Kardashian9 November 2011 (2011-11-09)1,180,000
5216Tiger Woods, Islam16 November 2011 (2011-11-16)1,170,000

Series 5 (2012)

No.
overall
No. in
season
Topic(s)Original air dateViewers
531Gruen Sweat (2012 Summer Olympics)25 July 2012 (2012-07-25)931,000
542Gruen Sweat (2012 Summer Olympics)1 August 2012 (2012-08-01)793,000
553Gruen Sweat (2012 Summer Olympics)8 August 2012 (2012-08-08)794,000
564Gruen Sweat (2012 Summer Olympics)15 August 2012 (2012-08-15)918,000
575Crown Casino22 August 2012 (2012-08-22)906,000
586Doug Pitt29 August 2012 (2012-08-29)810,000
597Lance Armstrong5 September 2012 (2012-09-05)917,000
608"IheartRine..."12 September 2012 (2012-09-12)939,000
619People smuggling19 September 2012 (2012-09-19)946,000
6210iPhone 526 September 2012 (2012-09-26)913,000
6311Alan Jones3 October 2012 (2012-10-03)1,023,000
6412Church of Scientology10 October 2012 (2012-10-10)997,000
6513Newspapers17 October 2012 (2012-10-17)1,018,000
6614Red Bull Stratos24 October 2012 (2012-10-24)1,038,000

Series 6 (2013)

No.
overall
No. in
season
Topic(s)Original air dateViewers
671Gruen Nation (2013 Australian federal election)14 August 2013 (2013-08-14)1,028,000
682Gruen Nation (Australian federal election, 2013)21 August 2013 (2013-08-21)1,052,000
693Gruen Nation (Australian federal election, 2013)28 August 2013 (2013-08-28)1,045,000
704Gruen Nation (Australian federal election, 2013)4 September 2013 (2013-09-04)1,179,000
715One Direction11 September 2013 (2013-09-11)1,128,000
726iPhone18 September 2013 (2013-09-18)988,000
737MasterChef Australia25 September 2013 (2013-09-25)908,000
748"Candid Camera"2 October 2013 (2013-10-02)784,000
759Prince Harry9 October 2013 (2013-10-09)884,000
7610"Against Coca-Cola"16 October 2013 (2013-10-16)909,000
7711Alcohol23 October 2013 (2013-10-23)1,070,000
7812Same-sex marriage30 October 2013 (2013-10-30)1,004,000

Series 7 (2015)

No.
overall
No. in
season
Topic(s)Original air dateViewers
791Pet food9 September 2015 (2015-09-09)974,000
802Uber, Ashley Madison16 September 2015 (2015-09-16)915,000
813Aldi; Etihad Airways (with Nicole Kidman)23 September 2015 (2015-09-23)900,000
824Pope Francis30 September 2015 (2015-09-30)917,000
835AFL and NRL Grand Finals7 October 2015 (2015-10-07)926,000
846Anti-advertising14 October 2015 (2015-10-14)902,000
857Nuclear weapons21 October 2015 (2015-10-21)904,000
868Multi-national company tax28 October 2015 (2015-10-28)904,000
879Star Wars4 November 2015 (2015-11-04)897,000
8810Christmas advertising11 November 2015 (2015-11-11)948,000

Series 8 (2016)

No.
overall
No. in
season
Topic(s)Original air dateViewers
891Coffee, Telstra3 August 2016 (2016-08-03)954,000
902Sponsorship of the Olympic Games10 August 2016 (2016-08-10)865,000
9132016 Australian census, Organ donation17 August 2016 (2016-08-17)829,000
924Superannuation, Fitness First24 August 2016 (2016-08-24)927,000
935"Dad-vertising", "We're the Superhumans" (2016 Summer Paralympics campaign)31 August 2016 (2016-08-31)901,000
946Sugar, "awareness campaigns"7 September 2016 (2016-09-07)830,000
957Funerals, men's fragrances14 September 2016 (2016-09-14)815,000
968Plebiscite, Samsung21 September 2016 (2016-09-21)832,000
979Fruit, feminine hygiene28 September 2016 (2016-09-28)796,000
9810Lamb, banks5 October 2016 (2016-10-05)832,000

Series 9 (2017)

No.
overall
No. in
season
Topic(s)Original air dateViewers
991National Broadband Network, hipsters13 September 2017 (2017-09-13)903,000
1002Online dating, Apple Watch20 September 2017 (2017-09-20)773,000
1013Australian Marriage Law Postal Survey, racism27 September 2017 (2017-09-27)793,000
1024Big banks, Shopkins4 October 2017 (2017-10-04)806,000
1035Eggs, BHP11 October 2017 (2017-10-11)838,000
1046Amazon, McHappy Day18 October 2017 (2017-10-18)813,000
1057Gender pay gap, Hillsong Church25 October 2017 (2017-10-25)849,000
1068Wine industry, Internet piracy1 November 2017 (2017-11-01)816,000
1079AI assistants, Streets (ice cream)8 November 2017 (2017-11-08)840,000
10810Taylor Swift’s album Reputation, headaches15 November 2017 (2017-11-15)718,000

Series 10 (2018)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1091Westpac, Coca-Cola No Sugar2 May 2018 (2018-05-02)862,000
1102Facebook, Tourism Australia's Dundee campaign9 May 2018 (2018-05-09)841,000
1113Chemist Warehouse, David Warner16 May 2018 (2018-05-16)897,000
1124Ancestry.com, Woman's Day23 May 2018 (2018-05-23)784,000
1135Bed mattress advertisements, Animals Australia30 May 2018 (2018-05-30)825,000
1146Medibank, IKEA "Plant Bullying"6 June 2018 (2018-06-06)764,000
1157Hair regrowth services, Amazon13 June 2018 (2018-06-13)877,000
1168Uber Eats, Bowel Cancer Australia20 June 2018 (2018-06-20)881,000
1179Allen's (confectionery); End of Financial Year Sales27 June 2018 (2018-06-27)809,000
11810Phase-out of lightweight plastic bags by Coles and Woolworths; use of ASMR in advertising4 July 2018 (2018-07-04)785,000

Series 11 (2019)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1191Supermarket Collectables; Google's New Campaign25 September 2019 (2019-09-25)855,000
1202Banking Royal Commission; KFC2 October 2019 (2019-10-02)874,000
1213Department Stores; Big Vitamin9 October 2019 (2019-10-09)825,000
1224Influencers; Mental health16 October 2019 (2019-10-16)827,000
1235Milk and Milk Substitutes; Ineos 1:59 Challenge23 October 2019 (2019-10-23)730,000
1246Domestic tourism; Spring Racing PR Crisis30 October 2019 (2019-10-30)695,000
1257Greenwashing; Birdsnesting; Tourism Australia's Philausophy Campaign6 November 2019 (2019-11-06)744,000
1268Food delivery; The Heart Foundation13 November 2019 (2019-11-13)741,000
1279Streaming Wars; Australia Post20 November 2019 (2019-11-20)732,000
12810Alcohol Marketing; Lay-by27 November 2019 (2019-11-27)749,000

Series 12 (2020)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1291Coronavirus messaging, TikTok and office space14 October 2020 (2020-10-14)1,037,000
1302Soap, Bushfire campaign, Paywalls21 October 2020 (2020-10-21)831,000
1313Bunnings, essential workers, RM Williams28 October 2020 (2020-10-28)891,000
1324Tourism, McDonald's vs Hungry Jack's, cancel culture4 November 2020 (2020-11-04)746,000
1335Beer, Getting Active vs Being Lazy, Billboards11 November 2020 (2020-11-11)732,000
1346Chooks, Telco 5G and The arts18 November 2020 (2020-11-18)666,000
1357Kmart, Cash vs cashless card and video games25 November 2020 (2020-11-25)732,000
1368Black Friday, Christmas, phone privacy2 December 2020 (2020-12-02)725,000
1379Gyms, Allen’s Lollies and Black Lives Matter9 December 2020 (2020-12-09)698,000
13810Review of 2020 commercials16 December 2020 (2020-12-16)638,000

Series 13 (2021)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1391COVID-19 vaccine rollout, Airlines, Bunnings, Balenciaga's collaboration with The Simpsons13 October 2021 (2021-10-13)657,000
1402The Wiggles, Amazon and online delivery, Primo Scrambles20 October 2021 (2021-10-20)702,000
1413Sports betting, Wrigley's Extra, kissing27 October 2021 (2021-10-27)647,000
1424Meta, Electric cars, Insurance3 November 2021 (2021-11-03)642,000
1435Grill'd, McDonald's, BTS partnerships, Bottled water10 November 2021 (2021-11-10)577,000
1446Buy Now, Pay Later services, Online share trade, Sunglasses17 November 2021 (2021-11-17)618,000
1457Lego and Salmon24 November 2021 (2021-11-24)539,000
1468Black Friday, Christmas and Novelty Flavours1 December 2021 (2021-12-01)573,000
1479Chanel, Summer campaigns and the skincare industry8 December 2021 (2021-12-08)468,000
14810Review of 2021 commercials15 December 2021 (2021-12-15)526,000

Series 14 (2022)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1491Gruen Nation (2022 Australian federal election)11 May 2022 (2022-05-11)588,000
1502Gruen Nation (2022 Australian federal election)18 May 2022 (2022-05-18)559,000
1513KFC, Top Gun and US military, Australian Defence Force, ASIO, sex toys8 June 2022 (2022-06-08)491,000
1524McCafé, service stations, Respect domestic violence campaign15 June 2022 (2022-06-15)619,000
1535Underwear, Bunnings and The Good Guys use of facial recognition technology, Mitre 1022 June 2022 (2022-06-22)501,000
1546Menulog, pet food and pet wellness, Museum of Old & New Art, reviews29 June 2022 (2022-06-29)524,000
1557ABC 90th anniversary, Play School and Bluey toys, disinfectants and hygiene6 July 2022 (2022-07-06)536,000
1568Use of puppets in advertising, Cruise industry, celebrity collaborations, meal kits, protein diet13 July 2022 (2022-07-13)416,000
1579Bunnings, Real estate industry, Lifestyle resorts, Country branding and sport, 2022 FIFA World Cup and David Beckham20 July 2022 (2022-07-20)519,000
15810Best of 2022 commercials (so far)27 July 2022 (2022-07-27)510,000

Series 15 (2023)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1591Cars and utes, anti-vaping21 June 2023 (2023-06-21)436,000
1602Sports betting, gambling and optometrists28 June 2023 (2023-06-28)532,000
1613Supermarkets and cost of living, The Reject Shop, Spudshed and Who Gives A Crap toilet paper5 July 2023 (2023-07-05)484,000
1624Barbie and employment websites12 July 2023 (2023-07-12)415,000
1635Bed and mattress advertisements, sleep products, Sam Kerr and the 2023 FIFA Women's World Cup19 July 2023 (2023-07-19)427,000
1646Soft drinks and energy drinks, insurance and natural disasters26 July 2023 (2023-07-26)458,000
1657Security in telcos, banks and Google, company rebrands and Animals Australia and pork2 August 2023 (2023-08-02)480,000
1668Dyson and Philips air purifiers, Fujitsu and Panasonic air conditioners, Solo and Temu9 August 2023 (2023-08-09)514,000
1679Best of 2023 commercials (so far)16 August 2023 (2023-08-16)215,000

Series 16 (2024)

No.
overall
No. in
season
Topic(s)Original air dateViewers
1681Hubbl, Telstra, Rest Super, Apple, Kia15 May 2024 (2024-05-15)751,000
1692Smith's Chips, South Australia Police's driving and mobile phones campaign, Samsung, Nurofen and Michael Hill Jewellers22 May 2024 (2024-05-22)702,000
1703WorkSafe Victoria, McDonald's, Fructis Hair Drink, Suzuki, World Down Syndrome Day, older influencers29 May 2024 (2024-05-29)667,000
1714Virgin Australia, Twisties, LG, Amazon Prime Video and the 2024 T20 World Cup, Bumble and online dating5 June 2024 (2024-06-05)603,000
1725Toyota, Telstra, Unloan, Extra, Bowel Cancer Australia, Crocs12 June 2024 (2024-06-12)725,000
1736Demazin, Spriggy, Allianz Australia, Google and Gemini, Speedo19 June 2024 (2024-06-19)795,000
1747Mitsubishi, Ancestry, Australian Retirement Trust, Tourism Tasmania, violence against women respect campaign, Subway26 June 2024 (2024-06-26)562,000
1758KenoGo, Coles Simply, SA Health and Healthdirect Australia, Dynamo, MrBeast and Feastables, ABC iview3 July 2024 (2024-07-03)727,000
1769TBA10 July 2024 (2024-07-10)N/A

Gruen Nation

Series 1 (2010)

No.
overall
No. in
season
Topic(s)Original air dateViewers
271The panel examines TV ads from all four major parties, mishaps on the campaign trail and two agencies pitch for Gillard and Abbott.28 July 2010 (2010-07-28)1,600,000
282The panel looks at fear ads, more mishaps on the campaign trail, and two agencies pitch fear ads for Gillard and Abbott.4 August 2010 (2010-08-04)1,503,000
293The panel examines attack ads, the most recent ads on the campaign trail and two agencies pitch for and against The Greens.11 August 2010 (2010-08-11)1,571,000
304The panel looks at the successes and failures on the campaign trail, how to make a political jingle and two agencies pitch their own jingle ads for the ALP and Liberals.18 August 2010 (2010-08-18)1,540,000

References

  1. Ziffer, Daniel (7 February 2008). "Anderson Plays Nice With Aunty". The Age. Australia. Retrieved 31 May 2008.
  2. Knox, David (26 May 2008). "Week 22". TV Tonight. Retrieved 22 July 2009.
  3. Knox, David (29 May 2008). "Gruen's big debut". TV Tonight. Retrieved 22 July 2009.
  4. Knox, David (2 June 2008). "Week 23". TV Tonight. Retrieved 23 July 2009.
  5. Knox, David (9 June 2008). "Week 24". TV Tonight. Retrieved 23 July 2009.
  6. Knox, David (16 June 2008). "Week 25". TV Tonight. Retrieved 23 July 2009.
  7. Knox, David (23 June 2008). "Week 26". TV Tonight. Retrieved 23 July 2009.
  8. Knox, David (30 June 2008). "Week 27". TV Tonight. Retrieved 23 July 2009.
  9. Knox, David (7 July 2008). "Week 28". TV Tonight. Retrieved 23 July 2009.
  10. Knox, David (14 July 2008). "Week 29". TV Tonight. Retrieved 23 July 2009.
  11. Knox, David (21 July 2008). "Week 30". TV Tonight. Retrieved 23 July 2009.
  12. Knox, David (28 July 2008). "Week 31". TV Tonight. Retrieved 23 July 2009.
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  17. Knox, David (13 April 2009). "Week 16". TV Tonight. Retrieved 23 July 2009.
  18. Knox, David (20 April 2009). "Week 17". TV Tonight. Retrieved 23 July 2009.
  19. Knox, David (27 April 2009). "Week 18". TV Tonight. Retrieved 23 July 2009.
  20. Knox, David (4 May 2009). "Week 19". TV Tonight. Retrieved 23 July 2009.
  21. Knox, David (11 May 2009). "Week 20". TV Tonight. Retrieved 23 July 2009.
  22. Knox, David (18 May 2009). "Week 21". TV Tonight. Retrieved 23 July 2009.
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