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Raise!
Cover art by Shusei Nagaoka
Studio album by Earth, Wind & Fire
Released	November 14, 1981
Recorded	May–September 1981
Studio	ARC/George Massenburg Studio (Los Angeles, California), Sunset Sounds Recording Studio (Los Angeles, California)
Genre	R&B soul funk post-disco
Length	38:08
Label	ARC/Columbia
Producer	Maurice White
Earth, Wind & Fire chronology
Faces (1980) Raise! (1981) Powerlight (1983)
Singles from Raise!
"Let's Groove" Released: September 1981 "Wanna Be with You" Released: December 1981 "I've Had Enough" Released: January 1982
Back cover
The back cover of Raise!

Raise! is the eleventh studio album by the American band Earth, Wind & Fire, released on November 14, 1981, by ARC/Columbia Records. The album spent 11 weeks atop the Billboard Top R&B albums chart and peaked at No. 5 on the Billboard 200 chart. Raise! has been certified Platinum in the US by the RIAA, Gold in the UK by the BPI and Gold in Canada by Music Canada.

Production

The album art was designed by Roger Carpenter and Raise! was illustrated by Shusei Nagaoka. The front cover of Raise! features a presumed Egyptian female figure. The name of the band is present on the front cover, but the title is not.

On the back cover there is an illustration of a female figure in a sarcophagus, which is also divided into a purple left side and a blue right side. The sarcophagus appears to be hyper-modern. The title of the album is presented in the top left corner of the back cover.

Raise! was produced by bandleader Maurice White. The album marked the return of rhythm guitarist Roland Bautista, who last played upon 1972's Last Days and Time. The LP was also reissued in 2015 with seven bonus tracks.

Singles

Off the album came the single "Let's Groove", which reached No. 1 on the Billboard Hot R&B Singles chart and No. 3 on the Billboard Hot 100 chart. A song called "I've Had Enough" also got to No. 29 on the UK Pop Singles chart.

Another song entitled "Wanna Be with You" rose to No. 15 on the Billboard Hot Soul Singles chart. "Wanna Be with You" also won a Grammy for Best R&B Vocal Performance by a Duo or Group.

Critical reception

Professional ratings

Review scores
Source	Rating
AllMusic
LA Weekly	B−
The Philadelphia Inquirer
Record Mirror
Rolling Stone
Smash Hits	7/10
The Village Voice	B+

The Philadelphia Inquirer gave a 3 out of 5 star rating, stating "And while there are no surprises here, the group offers another session of class music, fortified by strong melodies and appealing lyrics. The skilled blend of classic funk and mainstream values guarantees wide acceptance for this release. The groups shifts nicely from mellow ballads such as 'My Love' to upbeat material such as 'Let's Groove'." With a 7 out of 10 rating Fred Dellar of Smash Hits found that "White's production is impeccable; the vocals float and flare, the horns urge you onto the dance-floor and the rhythms make you stay there". Hugh Wyatt of the New York Daily News described the LP as "a real gem". With a 4 out of 5 stars rating Ken Tucker of Rolling Stone said "With each new album, Earth, Wind and Fire remain relatively true to their original sound: elaborate, neatly orchestral funk, influenced equally by American and African sources. But the band also keeps its ear to the radio. Accordingly, Raise! reflects the current wave of street-gritty black pop, from Lakeside to Rick James. Most of the tracks crank up the bass and feature rattling percussion that scrapes against the beat." Tucker added "On Raise!, White’s romanticism is slinkier, more seductive." With a four out of five stars rating Alan Coulthard of Record Mirror found that Raise! "sizzles from start to finish". People exclaimed EW&F's "New Age songs are ingenious sonic tapestries that blend tribal chants, zesty horns, brilliantly varied percussion, funky-flavored guitar rhythms and 2001-ish synthesizer sounds. Here an instrumental called Kalimba Tree melds into the LP's best cut, You Are a Winner, which has White's lead vocals bobbing and weaving with Philip Bailey's. The lyrics are mostly power-of-positive-thinking messages that might thrill Norman Vincent Peale but are no match for the music’s complexity." Richard Williams of The Times wrote "Paring away the overachievement of Faces, EW&F return to something like their best form". Variety noted that "breathtaking production and a perscussive, non stop fusion of funk and rock power light up the entire album". Barney Hoskyns of NME said "Raise! is a thundering collection of the best noises around, urgent, controlled and meticulously glossy. Horns pump and spurt in golden ecstasy, percussion stamps and cracks through the usual mass of nibbling guitars and synthesizers, and White's voice is as strong and soaring as ever". The Village Voice's Robert Christgau proclaimed EWF "turn their sparkling harmonies and powerful groove into a pure, contentless display of virtuosity". As well J.D. Considine of the Baltimore Sun wrote "Raise! puts Earth, Wind & Fire back on the rock and roll road".

Music critic Nelson George also placed Raise! in his ballot for the 1981 Village Voice Pazz and Jop poll.

Track listing

Personnel

Earth, Wind and Fire

• Maurice White – lead vocals, backing vocals, kalimba, drums
• Philip Bailey – lead vocals, backing vocals, percussion
• Larry Dunn – acoustic piano, synthesizers, synthesizer programming
• Roland Bautista – guitars, guitar solos
• Johnny Graham – guitars
• Verdine White – bass guitar, additional backing vocals
• Fred White – drums, percussion
• Ralph Johnson – percussion, additional backing vocals
• Andrew Woolfolk – tenor saxophone

The Phenix Horns

• Don Myrick – alto saxophone, tenor saxophone, sax solos
• Louis Satterfield – trombone, trombone solos
• Rahmlee Michael Davis – trumpet
• Michael Harris – trumpet

Additional musicians

• Michael Boddicker – synthesizers, vocoder
• David Foster – keyboards
• Bill Meyers – keyboards
• Greg Phillinganes – keyboards
• Wayne Vaughn – keyboards
• Marlo Henderson – guitars
• Beloyd Taylor – guitars, additional backing vocals
• Paulinho da Costa – percussion
• Wanda "Ms. Pluto" Vaughn – additional backing vocals

Additional horns

• Bill Meyers – arrangements (1, 3, 7)
• Jerry Hey – arrangements (2, 4, 6, 8, 9)
• Tom Saviano – saxophones
• George Bohanon, Dick Hyde, Charles Loper, Lew McCreary and Bill Reichenbach Jr. – trombone
• Oscar Brashear, Chuck Findley, Gary Grant, Larry G. Hall and Jerry Hey – trumpet

Strings

• Bill Meyers – arrangements (1, 3, 7)
• David Foster – arrangements (4)
• Assa Drori and James Getzoff – concertmasters
• Selene Burford, Larry Corbett, Paula Hochhalter, Jerome Kessler, Frederick Seykora and Mary Louise Zeyen – cello
• Alan DeVeritch, Pamela Goldsmith, Allan Harshman, Virginia Majewski and Gareth Nuttycombe – viola
• Arnold Belnick, Denyse Buffum, Thomas Buffum, Henry Ferber, Ronald Folsom, Irving Geller, Endre Granat, Reginald Hill, William Hymanson, Myra Kestenbaum, William Kurasch, Betty LaMagna, Brian Leonard, Norman Leonard, Marvin Limonick, Jerome Reisler, Nathan Ross, Sheldon Sanov
• Anton Sen, Arkady Shindelman, Haim Shtrum, Mari Tsumura-Botnick and John Wittenbert – violin

Production

• Maurice White – original recording producer
• Philip Bailey – co-producer (7)
• Tony Calvert – reissue producer
• Ken Fowler – recording engineer
• Ron Pendragon – recording engineer
• Stephen McManus – assistant engineer
• Mick Guzauski – engineer (horn and string overdubs), mixing
• Tom Perry – engineer (vocal overdubs), mixing
• The Mastering Lab (Hollywood, California) – mastering location
• Larry Dunn – production assistant
• Verdine White – production assistant
• Roger Carpenter – art direction, design
• Shusei Nagaoka – illustration
• Cavallo, Ruffalo & Fargnoli – management

Charts

Certifications

Accolades

See also

• List of number-one R&B albums of 1981 (U.S.)
• List of number-one R&B albums of 1982 (U.S.)
• Billboard Year-End

References

1. ^ Earth, Wind & Fire: Raise!. ARC/Columbia Records. 1981.
2. ^ "Earth, Wind & Fire: Raise! (Top R&B Albums)". Billboard.
3. Billboard Top R&B/Hip Hop Albums of 1982
4. "Earth, Wind & Fire: Raise! (Billboard 200)". Billboard.
5. ^ "American album certifications – Earth, Wind & Fire – Raise!". Recording Industry Association of America.
6. ^ "British album certifications – Earth Wind & Fire – Raise". British Phonographic Industry.
7. ^ "Canadian album certifications – Earth, Wind and Fire – Raise". Music Canada.
8. ^ Earth, Wind & Fire: Raise! (Expanded ed.). Funky Town Grooves/Columbia Records/Sony Music. 2015.
9. "Earth, Wind & Fire: Let's Groove (Hot R&B Songs)". Billboard.
10. "Earth, Wind & Fire: Let's Groove (Hot 100)". Billboard.
11. ^ "Earth, Wind & Fire". officialcharts.com. Official Charts Company.
12. "Earth, Wind & Fire: Wanna Be With You (Hot Soul Songs)". Billboard.
13. "Earth, Wind & Fire". The Recording Academy.
14. Rhulmann, William. "Earth, Wind & Fire: Raise!". AllMusic.
15. "Earth, Wind & Fire: Raise". LA Weekly. December 24, 1981. p. 19 – via newspapers.com.
16. ^ "Earth, Wind & Fire: Raise". The Philadelphia Inquirer. November 22, 1981. p. 114 – via newspapers.com.
17. ^ Coulthard, Alan. "Earth, Wind & Fire: Raise!". Record Mirror. Vol. 28, no. 46. p. 14.
18. ^ Tucker, Ken (February 4, 1982). "Earth, Wind & Fire: Raise!". Rolling Stone.
19. ^ Dellar, Fred (November 12, 1981). Albums. Smash Hits. p. 25.
20. ^ Christgau, Robert. "Earth, Wind & Fire: Raise!". The Village Voice – via robertchristgau.com.
21. Wyatt, Hugh (December 13, 1981). "Earth, Wind & Fire: Raise". New York Daily News. p. 322 – via newspapers.com.
22. "Picks and Pans Review: Raise!". People. January 18, 1982.
23. Williams, Richard (November 6, 1981). "Jazz/Rock". The Times. p. 40.
24. "Music Records: Record Reviews - Albums". Variety. Vol. 305, no. 5. December 2, 1981. p. 89. ProQuest 1438347097.
25. Hoskyns, Barney (November 14, 1981). Raise High The Cosmic Booty. NME. p. 37.
26. Considine, J.D. (November 15, 1981). "There is more to black rock music than meets the white audience's ears". Baltimore Sun. p. 60 – via newspapers.com.
27. "The Eighth (or Ninth) Annual Pazz & Jop Critics Poll". Village Voice. February 1, 1982 – via robertchristgau.com.
28. "Earth, Wind & Fire: Raise!". dutchcharts.nl. Dutch Charts.
29. Pennanen, Timo (2021). "Earth, Wind & Fire". Sisältää hitin - 2. laitos Levyt ja esittäjät Suomen musiikkilistoilla 1.1.1960–30.6.2021 (PDF) (in Finnish). Helsinki: Kustannusosakeyhtiö Otava. p. 69. Retrieved June 22, 2022.
30. Oricon Album Chart Book: Complete Edition 1970-2005. Roppongi, Tokyo: Oricon Entertainment. 2006. ISBN 4-87131-077-9.
31. "Earth, Wind & Fire: Raise!". swedishcharts.com. Sverigetopplistan.
32. "Earth, Wind & Fire: Raise!". norwegiancharts.com. VG-lista.
33. "RPM 50 Albums". Library and Archives Canada. 17 July 2013.
34. "Earth, Wind & Fire: Raise!". offiziellecharts.de. GfK Entertainment charts.
35. "Earth, Wind & Fire: Raise!". charts.nz. Official New Zealand Music Chart.
36. "Earth, Wind & Fire: Let's Groove (Dutch Top 40)". dutchcharts.nl. Dutch Charts.
37. "Earth, Wind & Fire: Let's Groove". ultratop.be. Ultratop.
38. Oricon Album Chart Book: Complete Edition 1970-2005. Roppongi, Tokyo: Oricon Entertainment. 2006. ISBN 4-87131-077-9.
39. "Dutch album certifications – Earth Wind & Fire – Raise" (in Dutch). Nederlandse Vereniging van Producenten en Importeurs van beeld- en geluidsdragers. Retrieved July 10, 2023. Enter Raise in the "Artiest of titel" box. Select 1982 in the drop-down menu saying "Alle jaargangen".
40. "The Official Swiss Charts and Music Community: Awards ('Raise')". IFPI Switzerland. Hung Medien.
41. "Albums and Tracks of the Year". NME. 10 October 2016.
42. Christgau, Robert. "Pazz & Jop 1981: Dean's List". The Village Voice – via robertchristgau.com.

• 1981 albums
• Earth, Wind & Fire albums
• Albums produced by Maurice White
• Albums with cover art by Shusei Nagaoka
• Columbia Records albums
• ARC Records albums