Misplaced Pages

Winalot

Article snapshot taken from Wikipedia with creative commons attribution-sharealike license. Give it a read and then ask your questions in the chat. We can research this topic together.
Brand of dog food

Winalot is a popular brand of dog food sold in the United Kingdom and Ireland.

The name was first used in 1927 for dog biscuits by Spillers Ltd; they were initially marketed as a food for racing greyhounds, but soon gained popularity with domestic canines and became a brand leader in the 1930s.

The Spillers business was acquired in 1998 by Nestlé, after which point the Winalot brand was expanded to include a wide range of dry and tinned dog foods and snacks.

Winalot is now marketed by Nestlé Purina PetCare, and is the UK's second biggest-selling dog food brand. Their products have recently been subject to a packaging change, to modernize and refresh the brand in 2016.

Christopher Gunning's music for a Winalot Prime dog food commercial in 1988 was later expanded into The Long March and recorded and released as a charity record by the Barking Light Orchestra.

References

  1. Purina: Our History
  2. Winalot packaging revamp
  3. The Theme from 'The Long March' Winalot Dog Food Advert, YouTube
  4. Richard Bratby. 'The composer of dog-food ads who also wrote one of the most original cycles of British symphonies', in The Spectator, 2 March, 2024

External links

Nestlé
Divisions
Divested
Subsidiaries
Joint ventures
Other assets
Brands
Appliances
Baby nutrition
Baking
Bottled water
Cereals
Chocolate
and desserts
Coffee and
beverages
Dairy products
Ice cream
Prepared and
packaged food
and snacks
Purina PetCare
Uncle Tobys
Former brands and
subsidiaries
People
Related
Related articles
  • Currently manufactured by General Mills in the U.S. and Canada. Produced by Cereal Partners under the Nestlé brand elsewhere. Brand owned by General Mills; U.S. and Canadian production rights controlled by Nestlé under license. U.S. production rights owned by The Hershey Company. U.S. rights and production owned by the Smarties Candy Company with a different product. U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by Associated British Foods. Produced by Cereal Partners, branded as Nestlé. Produced by Cereal Partners and branded as Nestlé in the U.K. and Ireland. Produced by Post Foods elsewhere. Philippine production rights owned by Alaska Milk Corporation. Singaporean, Malaysian and Thai production rights owned by Fraser and Neave. Used only in Indonesia, Thailand, and Cambodia. Used only in the Philippines. U.S. production rights owned by the Ferrara Candy Company. NA rights and specific trade dress to all packaged coffee and other products under the Starbucks brand owned by Nestlé since 2019. Brand owned by Mars, sold by Nestlé in Canada. Produced by Froneri in the U.S. since 2020.


Stub icon

This brand-name food or drink product–related article is a stub. You can help Misplaced Pages by expanding it.

Categories: